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About Us

Why Rentsync?

We Know Rental Housing. AI Puts That Knowledge to Work.

Rentsync is a Canadian rental housing technology and services company supporting multifamily organizations across marketing, leasing and resident management.

For more than a decade, we have built technology and services around the realities of rental housing, from how properties are marketed and discovered to how prospects move through leasing and how resident activity is managed after the lease is signed.

Today, those capabilities come together in the Rentsync Platform, alongside specialized services for rental websites, digital marketing, branding and creative, and lease-up marketing.

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What is Rentsync?
What is Rentsync?

We're a rental housing platform and professional services company built specifically for the multifamily industry in Canada.

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One Platform Across the Renter Journey
One Platform Across the Renter Journey

We bring marketing, leasing and resident workflows into one environment, giving rental housing teams a broader view of the work happening across their properties and portfolios.

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Built for Canadian Rental Housing
Built for Canadian Rental Housing

We've spent over a decade in Canadian rental housing, shaping our platform and services around regional markets, bilingual requirements and the needs of properties and portfolios.

Our Mission, Vision and Culture

Our mission is to make the work across rental housing easier to manage, from marketing and leasing through resident workflows.

We do that by combining purpose-built technology, professional services and rental housing expertise in one Rentsync experience that continues to evolve with the latest technologies.

Our Mission

We see a rental housing industry where information, communication and day-to-day workflows are more connected.

Rentsync continuously builds toward an experience where teams can understand what is happening across the renter journey, communicate more effectively, and use automation and AI to support the work that needs to get done.

Our Vision

We value collaboration, curiosity, creativity and practical problem-solving. We aim to create an environment where people can contribute ideas, continue developing their expertise, and work together on products and services used across Canada’s rental housing industry.

Our Culture
"At Rentsync, our mission is to drive innovation in the rental housing industry, providing solutions that simplify property management and enhance tenant experiences. We believe in the power of technology to transform the way we work, making every process more efficient and effective. Our commitment to excellence and customer satisfaction guides everything we do, as we strive to set new standards and lead the industry forward."
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Max SteinmanCEO, Rentsync
We've Made Moves

Our Company History

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    2010 - Landlord Web Solutions is Founded

    Rentsync began as Landlord Web Solutions, focused on building websites and digital tools for the rental housing industry. Early services included rental website development and listing syndication, establishing the company’s long-standing focus on how rental properties are marketed and discovered online.

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    2019 - Landlord Web Solutions Becomes Rentsync

    As the company expanded beyond websites into broader rental marketing technology and services, Landlord Web Solutions rebranded as Rentsync.

    The new name reflected a growing focus on connecting property information, rental marketing, listings and lead activity through technology built specifically for the multifamily industry.

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    2020 - Rentals.ca Joins the Organization

    Rentsync expanded its presence in Canada’s rental housing market through the acquisition of Rentals.ca, a national rental listing marketplace.

    Rentals.ca continues to connect renters with available rental properties across Canada through its consumer marketplace and network of rental listing sites.

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    2023- Rentsync and Building Stack Come Together

    Rentsync merged with Building Stack, expanding the company’s technology beyond rental marketing and lead management into leasing and resident workflows.

    The combined capabilities helped broaden the Rentsync offering across a larger portion of the renter journey, from property marketing and prospect activity through leasing and resident management.

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    2025- Silversmith Capital Partners Invests in Rentsync

    Silversmith Capital Partners invested in Rentsync to support the company’s continued growth, product development and expansion across the Canadian rental housing industry.

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    2026- Urbanation Joins the Rentsync Organization

    Rentsync acquired Urbanation, a Canadian real estate research and market intelligence company known for its analysis of the multifamily rental and condominium markets.

    Urbanation continues to operate as a distinct market intelligence business, while the acquisition expands the broader depth of rental housing expertise and market perspective across the Rentsync organization.